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You are free to use any videos, images, or sounds from Heroes of Newerth for your own videos. At S2 Games we encourage you to host, embed, or otherwise share any media you or we produce, go ahead, get the word out.
If you wish to monetize your videos through programs such as the YouTube partner program you are free to do so as long as it's non-commercial. Non-commercial doesn't mean it can't have an ad in it, it means that you can't charge others to use, view, or sell it.
Please note that only media created by S2 Games is covered under this policy, any extra music or footage from other sources do not apply. If you are asked to provide a letter of approval for sharing, hosting, or otherwise distributing your media, please send them to this page. As long as you follow the guidelines above you need not worry.